UI design and front-end development is to product design what building engineering and architectural design is to houses & buildings. One focuses on the nut and bolts of executing a solution the other focuses on the human problem to be solved and how best to solve it. As a designer…

Preface (27 Oct. 2020): I wrote the first draft of this article barely 24 hours after the massacre at Lekki Tollgate. It was an emotional period for a lot of Nigerians. I tried to leave most of the article as pure as it was (for posterity’s sake) but made edits…

In theory, theory and practice are the same. In practice, they are not. — Benjamin Brewster(1882) That said more elaborately “There is no difference between theory and practice in theory, but there is often a great deal of difference between theory and practice in practice.” Design relies on theories that…

I fear not the man who has practised 10,000 kicks once, but I fear the man who has practised one kick 10,000 times. — Bruce Lee — Digital product design practice is tricky. It’s a blend of closely related specialisations which up until recently were distinct; user research, visual design, front end engineering, interface design, interaction design, copywriting, business strategy, marketing. I’ve been attempting to enter into rhythmic design practice. …

Negative space is a concept that’s popular in art, design, photography & architecture that labels a part of a composition “empty”. Negative space is empty space. It doesn’t only apply to visual design. In music, negative music is silence. The absence of melodies at that point helps the musician’s composition. …

Last week I learned about innovation as execution, as a combo of curiosity & relentlessness as leading change. Also, data analytics and modeling. Individually, they were interesting, together they gave me this light bulb moment: real life happens in real time. Stories of success (unintentionally) gives the assumption that the…

Notes on making the least of your time. This is parody. Rather than say how not to procrastinate, I’ve identified some of the ways I’ve become very good at avoiding work I ought to do. Enjoy. The one-less-than rule It’s simple, do the next easiest thing instead of what you ought to do…

Being a self-taught designer has many upsides. There’s the opportunity to learn by doing, own your education and freedom to explore. At the earliest stages, all attempts at design were mirroring the steps seen in tutorials, articles and courses. …

Nigerians are accustomed to businesses and public organisations having poor customer experience. We generally expect a certain level of adversity from them, these are caused by obfuscated policies and processes. Think any were from law enforcement, hospitals, even banks. They low-key frustrate their customers who are unfamiliar with their processes…